Pricing

Pricing built around your pipeline, not a rate card.

Every engagement is scoped to your ICP, channels, and goals, so you are not paying for capacity you do not need.

What moves the number

What determines your price.

We don't publish flat rates, because two companies with the same budget can need very different engagements. A quote is built around four factors:

Service scope

A single service costs less than a full-funnel engagement combining outbound, SDR, and pipeline development.

ICP breadth

A narrowly defined target list is more efficient to work than a broad, multi-segment ICP.

Channels used

Email-only campaigns are priced differently than a coordinated email, LinkedIn, and calling program.

Contract length

Longer engagements typically come with better terms than short, one-off campaigns.

What every engagement includes, regardless of scope.

  • A dedicated account owner assigned to your engagement
  • Enriched, ICP-matched prospect data
  • Multi-channel outreach execution and qualification
  • Weekly reporting and direct access to your account owner
  • Ongoing qualification and campaign optimization
  • No-show follow-up and meeting rescheduling
FAQ

Questions about pricing.

Why don't you publish set prices?

Because the right engagement for a 10 person startup and a 200 person company looks completely different. A flat rate would either overcharge one or underserve the other.

Is there a minimum contract length?

Yes, a three month minimum. Structured B2B prospecting takes that runway to build momentum: lists need to be built and tested, messaging needs to find its footing, and outreach needs time to convert into real conversations. Most engagements start showing meaningful results within that window.

Is there a setup or onboarding fee?

Yes, a one time setup fee. It covers extracting and enriching your target data and completing the foundational setup, meaning ICP validation, list building, and campaign infrastructure, needed before outreach can begin.

How soon can we start?

As soon as the quote call is done and both sides agree to move forward. There is no separate approval cycle after that.

Ready to see what a plan built for your ICP looks like?

Tell us who you sell to and we'll scope the engagement against your ICP, your channels, and the number of conversations you actually need.

Book a Strategy Call